Texting Service for Nonprofits

20% +

DONATIONS COME FROM
TEXT MESSAGES

5X ROI

$5 IN DONATIONS FOR EVERY
$1 SPENT ON TEXT MESSAGING

99%

OPEN RATE ON MESSAGES

Reach Your Potential with Nonprofit Text Messaging

With Tatango’s texting service for nonprofits, you can send emotionally compelling text-to-give appeals.

Reach donors, volunteers, and event attendees at a moment’s notice with updates, text-to-give appeals, and more
Develop an authentic one-on-one communication experience to strengthen your supporter relationships
Raise a record number of small-dollar donations before an important deadline hits
Turn one-time donors into recurring supporters and establish a sustainable donation pipeline

Unmatched Benefits of Nonprofit Text Messaging

The Premier Text Fundraising Service Built for Nonprofits Image

Your supporters have mobile phones

97% of the US population has a smartphone, it's time to leverage the reach and get noticed.

Your message will be seen and read

Text messaging beats out email by a long shot with a 99% open rate and 90% read rate compared to email’s 28% open rate.

Donors like to engage by text

91% of people reported being happy to opt into SMS marketing campaigns and engage with their favorite organizations via text.

Featured-Packed Text Messaging Service for Nonprofits

Personalization

Create donor segments and tailor your text messages to recipients based on their interests, desires, giving histories, and more to drive conversions.

Fast Messaging Speeds

Send off millions of messages within seconds so you can quickly reach your nonprofit’s entire community.

Automation

Set up automated welcome texts, reminders to give, and thank-you messages to deepen donors’ advocacy for your nonprofit’s mission.

A/B Testing

Compare variations of a text-only SMS or use multimedia features (MMS messages) to assess which is more effective at producing results.

Secure Sending

Tatango has obtained Type 2 SOC-2 and HIPAA compliance , setting the standard for data security and customer trust.

Nonprofit Text Messaging in Action:

1

Donors opt into your campaign by texting your keyword to your designated short- or long-code provided by your texting service.

2

Your nonprofit greets new donors with a welcome text that makes them feel truly a part of your community.

3

Your nonprofit creates meaningful connections by sending fundraising updates and impactful stories about beneficiaries.

4

Your organization texts a personalized donation appeal with a mobile-friendly link to your donation page.

5

Supporters click on your donation page link and are brought to a mobile-optimized version of your donation page to facilitate giving.

6

Your nonprofit receives mobile donations to power your cause and exceed your fundraising targets.

Maximize Your Nonprofit Text Messaging Strategy

Accelerate Your Fundraising With Tatango Text Messaging

Tatango’s texting platform for nonprofits helps you reach your donors in real-time and inspire giving.

Raise More Gifts
More Often

Schedule donation appeals to be sent in advance of fundraising events or during your upcoming fundraising campaign
Share multimedia messages to connect emotionally with donors and compel them to give
Precisely segment your donors using our Advanced Segmentation features and tailor your messages to their interests and history of involvement

Tatango’s texting service for nonprofits empowers you to engage supporters around the clock.

Inspire Actions & Engage Supporters

Reply to inbound texts with two-way messaging to create a one-on-one conversation
Automate messages that acknowledge donors’ contributions and milestones with your nonprofit
Leverage Tatango’s complimentary design labs and consult an expert from our team to create the perfect messages

Grow Your Donor Base

Use a custom keyword to connect your text-to-donate campaign with your cause
Integrate Tatango with your website so the information supporters enter into your contact form is automatically synced with your text messaging subscriber list
Create bold calls to action that encourage subscribers to donate

Leverage data analytics with the help of your texting service for nonprofits.

Leverage Data Insights

A/B test different versions of a text message at once so you can identify the message that will most resonate with your audience
Track metrics like open rate, click-throughs, bounces, and unsubscribe rate
View how much money was raised from a single message, including the average donation and number of donors

Along with using Tatango for text-to-give, you can also create a volunteer segment to send reminders.

Motivate Volunteers and Staff

Share mobile-friendly direct links to volunteer sign-up forms, your events calendar, and other relevant resources
Text reminders in advance of volunteers’ shifts
Send personalized appreciation messages to boost your retention rates

Nonprofit Text Messaging Examples

Use Tatango’s texting service for nonprofits to send high-impact donation requests.

Donation Appeal

Send supporters the right messaging at the right time to convert them into loyal donors. Be specific with your ask and leverage storytelling to create an emotional impact.

Leverage your text-to-donate platform to also request volunteers.

Volunteer Request

Develop a volunteer segment and share available shifts so your supporters can sign up. Send these messages in advance to ensure you have the help you need at your upcoming events, programs, and more.

With Tatango’s texting platform for nonprofits, you can encourage supporters to register for upcoming events.

Event Reminder

Remind supporters to register and attend your upcoming auctions, galas, and other fundraising events to maximize success. Send multiple texts leading up to the big event to grab their attention and generate excitement.

Tatango Maximizes Giving for Nonprofits

Integrates with Major Fundraising Platforms

Seamlessly connect any fundraising platform to Tatango with just a few clicks of a button (no coding required). Within seconds - you’ll be able to collect mobile numbers from your opt-in pages, and send out texts to those numbers with donation links.

See Integrations

Easy To Use & Help Is Always Available

If you can send an email or post a tweet, you already have what it takes to succeed with text marketing. Plus, our customer success team is ready to help you grow your list, build custom text messages, and ensure your organization gets the highest ROI possible from text fundraising efforts.

Built For Scalability & Reliability

Having control over your communication is essential. When it's time to deliver a message, rest assured it gets delivered. With Tatango's 99% uptime you can reach your audience any time, anywhere. And, our industrial-grade platform typically delivers messages to your entire list in less than 50 seconds.

Tatango is America’s
#1 Nonprofit Text
Messaging Platform

Incredible results

Tatango has helped organizations raise over $500 MILLION in donations since our founding in 2007.

Request a Demo

User Reviews

Hear From Our Successful Customers

G2 Review

The Tatango team has been incredible to work with. They have been very supportive through the entire process - from initial onboarding, to compliance and worked to improve our campaigns.

Anonymous Marketer

Capterra Review

Mass communication is critical for outreach and fundraising. Tatango is a tool that we use to effectively reach out to our contacts efficiently to achieve goals.

Rob L. Finance Director

Capterra Review

Incredibly user-friendly service. A must-have tool for raising money, and easy to integrate within your program.

Cristina B. Strategist

Capterra Review

Tatango's customer service is always very quick to respond to any questions/concerns, which is very helpful especially with time urgent sends.

Robin M. Digital Strategy Intern

Software Advice Review

I like the ease of use and set up for this product. Deploying texts is easy and straightforward, and the price point is great.

Carla Campaign Manager

Capterra Review

Being able to send tens of thousands of texts out to a list in short order is excellent. The interface is also very straightforward.

Adam F. Digital Strategist

G2 Review

Digital fundraising -- tatango allows us to reach our list of over 100,000 people within seconds of news breaking.

Mitchell S. Digital Strategist

GetApp Review

The software is easy for users to navigate. The reporting is strong and Tatango's Tech Support team is quick to respond and helpful.

Anonymous Fundraising Specialist

Software Advice Review

Positive, raised a lot of money for clients. Easy to load texts, quick results, simple user interface.

Mitchell Digital Strategist

GetApp Review

Very easy to load, send, and schedule texts, easy to add graphics or gifs, super easy to learn.

Allison F. Marketing Consultant

GetApp Review

Software is overall easy to use and understand with minimal learning curve. It's very customizable.

Simon H. Fundraising Specialist

Capterra Review

This product is incredibly intuitive and easy to use. It's produced great results in driving fundraising.

Erica S. Digital Programs

G2 Review

I honestly don't see any downsides. The pricing is great, the platform is user friendly, and periodically the Tatango team will reach out with innovative ideas to use texting in ways we hadn't thought of.

Mandie C. Consultant

GetApp Review

We use tatango for marketing texts for fundraising. It provides clear tracking of the important information per text with a logical UI.

Maia B. Digital Marketer

Capterra Review

Unlike many other CRMs, this is exceptionally easy to use and understand. It's very user-friendly and doesn't require much training to learn.

Kate M. Digital Fundraiser

Software Advice Review

Positive, overall great platform. Very easy to use and understand. Customer service is always fast.

Mary Fundraising Programs

GetApp Review

Incredibly user friendly -- great visual previews. You can teach someone to use this in about 5-10 minutes.

Anonymous Fundraiser

G2 Review

Tatango is fast, easy to use, and responsive which is key in the digital world.

Anonymous Marketer

Software Advice Review

The software is easy to learn how to use, and it provides everything you could ever want for sending texts!

Robin Digital Strategist

GetApp Review

So easy to use, user friendly! Highly recommend!

Daniel H. Marketing Strategist

G2 Review

Tatango enables me to send text messages for my advocacy clients easily. One of the major benefits is that I can target donors as well as non-donors.

Anonymous Consultant

GetApp Review

The application is so easy to use. Tatango is also very helpful when issues arise.

Katie K. Marketing Strategist

GetApp Review

The best thing about the software is the easy to use interface.

Anna M. Marketing Consultant

GetApp Review

It is easy to use and learn. Loading and sending texts only takes a few minutes.

Sydney S. Fundraising Expert

GetApp Review

Tatango has yielded at least 200% ROI within the first month of investment. This is an exceptional addition to any fundraising program.

Anonymous Fundraiser

G2 Review

We are sending fundraising texts, and the results are pretty amazing in terms of how much we've raised.

Jeremy N. Consultant

G2 Review

Tatango also allows for increased rapid response potential for clients, not just for fundraising but for rapid communications.

Rachel M. Account Strategist

GetApp Review

I really enjoy Tatango and how it makes an entire aspect of my work easy.

Nina C. Fundraising Expert

Software Advice Review

Tatango is very easy to use, and they seriously have the best customer service team!

Keirsten Digital Strategist

G2 Review

Tatango helps us steward our donors and allows us to send them up-to-date information on the impact of their gifts. It also allows us to reach out to subscribers ASAP when we are responding to a disaster.

Jessica S. Digital Marketing Director

G2 Review

The Tatango team has been incredible to work with. They have been very supportive through the entire process - from initial onboarding, to compliance and worked to improve our campaigns.

Anonymous Marketer

Capterra Review

Mass communication is critical for outreach and fundraising. Tatango is a tool that we use to effectively reach out to our contacts efficiently to achieve goals.

Rob L. Finance Director

Capterra Review

Incredibly user-friendly service. A must-have tool for raising money, and easy to integrate within your program.

Cristina B. Strategist

Capterra Review

Tatango's customer service is always very quick to respond to any questions/concerns, which is very helpful especially with time urgent sends.

Robin M. Digital Strategy Intern

Software Advice Review

I like the ease of use and set up for this product. Deploying texts is easy and straightforward, and the price point is great.

Carla Campaign Manager

Capterra Review

Being able to send tens of thousands of texts out to a list in short order is excellent. The interface is also very straightforward.

Adam F. Digital Strategist

G2 Review

Digital fundraising -- tatango allows us to reach our list of over 100,000 people within seconds of news breaking.

Mitchell S. Digital Strategist

GetApp Review

The software is easy for users to navigate. The reporting is strong and Tatango's Tech Support team is quick to respond and helpful.

Anonymous Fundraising Specialist

Software Advice Review

Positive, raised a lot of money for clients. Easy to load texts, quick results, simple user interface.

Mitchell Digital Strategist

GetApp Review

Very easy to load, send, and schedule texts, easy to add graphics or gifs, super easy to learn.

Allison F. Marketing Consultant

GetApp Review

Software is overall easy to use and understand with minimal learning curve. It's very customizable.

Simon H. Fundraising Specialist

Capterra Review

This product is incredibly intuitive and easy to use. It's produced great results in driving fundraising.

Erica S. Digital Programs

G2 Review

Mandie C. Consultant

GetApp Review

We use tatango for marketing texts for fundraising. It provides clear tracking of the important information per text with a logical UI.

Maia B. Digital Marketer

Capterra Review

Unlike many other CRMs, this is exceptionally easy to use and understand. It's very user-friendly and doesn't require much training to learn.

Kate M. Digital Fundraiser

Software Advice Review

Positive, overall great platform. Very easy to use and understand. Customer service is always fast.

Mary Fundraising Programs

GetApp Review

Incredibly user friendly -- great visual previews. You can teach someone to use this in about 5-10 minutes.

Anonymous Fundraiser

G2 Review

Tatango is fast, easy to use, and responsive which is key in the digital world.

Anonymous Marketer

Software Advice Review

The software is easy to learn how to use, and it provides everything you could ever want for sending texts!

Robin Digital Strategist

GetApp Review

So easy to use, user friendly! Highly recommend!

Daniel H. Marketing Strategist

G2 Review

Tatango enables me to send text messages for my advocacy clients easily. One of the major benefits is that I can target donors as well as non-donors.

Anonymous Consultant

GetApp Review

The application is so easy to use. Tatango is also very helpful when issues arise.

Katie K. Marketing Strategist

GetApp Review

The best thing about the software is the easy to use interface.

Anna M. Marketing Consultant

GetApp Review

It is easy to use and learn. Loading and sending texts only takes a few minutes.

Sydney S. Fundraising Expert

GetApp Review

Tatango has yielded at least 200% ROI within the first month of investment. This is an exceptional addition to any fundraising program.

Anonymous Fundraiser

G2 Review

We are sending fundraising texts, and the results are pretty amazing in terms of how much we've raised.

Jeremy N. Consultant

G2 Review

Tatango also allows for increased rapid response potential for clients, not just for fundraising but for rapid communications.

Rachel M. Account Strategist

GetApp Review

I really enjoy Tatango and how it makes an entire aspect of my work easy.

Nina C. Fundraising Expert

Software Advice Review

Tatango is very easy to use, and they seriously have the best customer service team!

Keirsten Digital Strategist

G2 Review

Jessica S. Digital Marketing Director

Industry Leading Software

Capterra

4.5/5

(68 Reviews)

G2 Crowd

4.5/5

(121 Reviews)

Software Advice

4.49/5

(68 Reviews)

GetApp

4.5/5

(96% would recommend)

Our Awards

SMSMarketing_HighPerformer_Mid-Market_HighPerformer

PoliticalCampaign_BestRelationship_Total

Text Messaging for Nonprofits: Frequently Asked Questions

Who can nonprofits contact through texting?

Through texting, you can instantly reach donors, volunteers, staff members, event attendees, and other community members—no matter where they are. Amplify impact and propel your mission forward by using texts to:

Send fundraising appeals and collect donations.
Promote upcoming events and send timely reminders.
Highlight open volunteer opportunities.
Provide updates on your nonprofit’s impact.
Invite subscribers to participate in your advocacy initiatives.
Share informative content related to your cause.
Express appreciation to donors and volunteers.
Collect feedback through polls and surveys.

Why should nonprofits use a texting service?

The average American checks their phone 205 times a day, with more than 80% doing so within 10 minutes of waking up. A nonprofit texting service allows you to continually engage donors and keep your organization top of mind by reaching them where they already are.
With a strategic, well-timed texting cadence, your nonprofit can:

Improve donor engagement with short, personalized messages.
Boost event attendance through automated reminders.
Earn more through convenient mobile giving.
Streamline volunteering by seamlessly coordinating volunteers through text.
Save team time by scheduling automatic texts to a large audience.

Can I target specific groups or characteristics within my audience?

Absolutely! With Tatango, you can segment your text subscribers based on factors such as:

Location
Type of donor (e.g., recurring donor)
Past event attendance
Giving recency
Donation size
Phone carrier

The sky’s the limit with Tatango’s advanced segmentation tools. For example, an animal shelter can target cat and dog owners separately by incorporating images that align with their beloved pets. This way, you’re always sending texts that resonate with each recipient.

Is Tatango’s texting service for nonprofits secure?

At Tatango, security comes first. Text your subscribers without worrying about data breaches or unauthorized access to sensitive donor information.
Tatango’s platform is both Type 1 and Type 2 SOC-compliant, meeting the highest data standards for:

Security
Confidentiality
Availability
Privacy
Processing Integrity

Plus, Tatango is HIPAA-compliant. Healthcare organizations can rest assured that all protected health information remains secure and private.

What legal regulations do nonprofits have to follow when texting?

The Telephone Consumer Protection Act (TCPA) protects individuals from unwanted communications such as calls or text messages. While nonprofits have more flexibility than businesses, you should follow these best practices to avoid fines and legal issues:

Obtain clear consent before sending text messages.
Send a confirmation message to subscribers.
Provide clear opt-out instructions in every text.
Maintain detailed records of all opt-ins and opt-outs.
Conduct regular audits of your texting practices to ensure compliance.

The Tatango team understands the ins and outs of the TCPA. We’ll help you design fully compliant text messaging campaigns that boost engagement and instill trust in your audience.

20% +

DONATIONS COME FROM TEXT MESSAGES

5X ROI

$5 IN DONATIONS FOR EVERY $1 SPENT ON TEXT MESSAGING

99%

OPEN RATE ON MESSAGES

Reach Your Potential with Nonprofit Text Messaging

Unmatched Benefits of Nonprofit Text Messaging

Your supporters have mobile phones

Your message will be seen and read

Donors like to engage by text

Featured-Packed Text Messaging Service for Nonprofits

Personalization

Fast Messaging Speeds

Automation

A/B Testing

Secure Sending

Nonprofit Text Messaging in Action:

1

2

3

4

5

6

Maximize Your Nonprofit Text Messaging Strategy

Accelerate Your Fundraising With Tatango Text Messaging

Raise More Gifts More Often

Inspire Actions & Engage Supporters

Grow Your Donor Base

Leverage Data Insights

Motivate Volunteers and Staff

Nonprofit Text Messaging Examples

Donation Appeal

Volunteer Request

Event Reminder

Tatango Maximizes Giving for Nonprofits

Integrates with Major Fundraising Platforms

Easy To Use & Help Is Always Available

Built For Scalability & Reliability

Tatango is America’s #1 Nonprofit Text Messaging Platform

Incredible results

Hear From Our Successful Customers

G2 Review

Capterra Review

Capterra Review

Capterra Review

Software Advice Review

Capterra Review

G2 Review

GetApp Review

Software Advice Review

GetApp Review

GetApp Review

Capterra Review

G2 Review

GetApp Review

Capterra Review

Software Advice Review

GetApp Review

G2 Review

Software Advice Review

GetApp Review

G2 Review

GetApp Review

GetApp Review

GetApp Review

GetApp Review

G2 Review

G2 Review

GetApp Review

Software Advice Review

G2 Review

G2 Review

Capterra Review

Capterra Review

Capterra Review

Software Advice Review

Capterra Review

G2 Review

GetApp Review

DONATIONS COME FROM
TEXT MESSAGES

$5 IN DONATIONS FOR EVERY
$1 SPENT ON TEXT MESSAGING

Raise More Gifts
More Often

Tatango is America’s
#1 Nonprofit Text
Messaging Platform