Efficiency and speed are essential for nonprofit organizations and progressive campaigns looking to make a meaningful impact. The integration between NGP VAN, the leading provider of technology solutions for Democratic campaigns and nonprofits, and Tatango, the premier text messaging platform for fundraising, offers a powerful tool for amplifying outreach efforts. By seamlessly syncing supporter data and enabling real-time communication, this integration allows organizations to connect with their supporters faster and more effectively than ever before. In this post, we’ll explore how this partnership streamlines communication, boosts engagement, and drives fundraising success.
Who is Tatango?
Since 2007, Tatango has been at the forefront of providing innovative text messaging solutions to drive nonprofit fundraising. Tatango’s platform is purpose-built for fundraising, offering the most powerful, reliable, and fastest text messaging software in the industry. By specializing in large-scale campaigns, Tatango ensures nonprofit organizations can reach supporters at the right time, with the right message. With Tatango’s advanced messaging capabilities, nonprofits can drive donations, communicate with supporters, and amplify their mission seamlessly. Now, with its integration with NGP VAN, Tatango is making it even easier for progressive organizations to leverage the power of SMS to enhance their campaigns.
Who is NGP VAN?
NGP VAN is the leading technology provider for Democratic and progressive campaigns and organizations, as well as nonprofits, municipalities, and advocacy groups. NGP VAN offers an integrated platform that encompasses fundraising, compliance, fieldwork, organizing, digital, and social networking products. Organizations rely on NGP VAN to manage supporter data, engage volunteers, run sophisticated digital campaigns, and drive fundraising efforts. The platform’s comprehensive tools make it a go-to solution for progressive movements and nonprofits that seek to maximize their outreach and impact.
The NGP VAN and Tatango Integration
The integration between NGP VAN and Tatango offers a seamless way for organizations to amplify their message, engage supporters, and raise more funds using SMS. By syncing data from NGP VAN, you can automatically pull in new opt-in contacts and build personalized, high-impact text campaigns directly within Tatango.
This integration empowers campaigns and nonprofits to streamline their communication efforts by ensuring that your supporter data is always up-to-date. As new volunteers or donors are added in NGP VAN, they can be included in your text messaging campaigns, ensuring you never miss an opportunity to connect with your supporters. Whether you’re organizing volunteers for a campaign, reminding supporters about key events, or driving end-of-year donations, the Tatango and NGP VAN integration is designed to supercharge your efforts.
Key Benefits of the NGP VAN and Tatango Integration
- Real-Time Data Sync: Automatically sync supporter information from NGP VAN into Tatango, ensuring your text campaigns always target the most relevant audiences.
- Increase Engagement: Reach your supporters directly through personalized SMS messages, keeping them informed and engaged with campaign updates, fundraising appeals, and important actions to take.
- Efficient Fundraising: With a 99% open rate, text messaging has proven to be one of the most effective tools for fundraising, offering a direct line to your donors. By integrating with NGP VAN, Tatango makes it easier than ever to send targeted, timely asks that drive donations.
- Compliance Made Simple: Tatango’s platform is designed with compliance in mind, making it easy to ensure that your texting campaigns adhere to all legal requirements, including opt-in management and reporting.
How to Get Started
Getting started with the NGP VAN and Tatango integration is simple. Once integrated, organizations can immediately begin syncing their supporter lists and creating engaging text messaging campaigns to drive action. Tatango’s dedicated customer success team is available to assist with setup and offer strategic guidance on how to make the most of the platform.
Digital communication is critical to the success of any campaign or nonprofit initiative and the integration of NGP VAN and Tatango provides these organizations with the tools they need to succeed.
Built for Efficiency
The integration between NGP VAN and Tatango speeds up processes and creates efficiency in several key ways:
- Automated Data Sync
- Real-Time Updates: The integration allows for real-time syncing of contact data between NGP VAN and Tatango. When new supporters, donors, or volunteers are added in NGP VAN, they are automatically synced with Tatango. This eliminates the need for manual data entry or exporting and importing contact lists, saving time and reducing the chance of human error.
- Continuous Data Flow: With data flowing seamlessly between the platforms, organizations no longer need to worry about outdated lists or missing contacts, allowing campaigns to be launched more quickly and with greater confidence.
- Increased Campaign Responsiveness
- Faster Engagement: The ability to instantly pull contacts from NGP VAN into Tatango means that organizations can react quickly to important events, campaigns, or donation pushes. For example, if an urgent call-to-action arises (like a fundraising deadline or a critical campaign moment), supporters can be reached via text in real-time, increasing the likelihood of immediate action.
- Targeted Messaging: With accurate and up-to-date data, nonprofits and campaigns can quickly create segmented, targeted messages. This level of personalization increases the effectiveness of communications, speeding up the process of engaging supporters in a meaningful way.
- Improved Fundraising Efficiency
- Optimized Texting for Donations: Texting is a highly effective medium for driving donations, and by integrating NGP VAN’s rich supporter data with Tatango’s texting capabilities, organizations can run more efficient fundraising campaigns. The speed and ease of launching these campaigns ensure that nonprofits can capture donation opportunities without delays.
- Scalable Communication
- Quick Scaling: For large campaigns or organizations with thousands of contacts, manually managing outreach efforts can become overwhelming. The integration allows for easy scalability, where you can send out mass texts without any additional setup or list management, enabling campaigns to grow without added complexity.
Wrapping Up
By eliminating manual data entry, providing real-time updates, and ensuring that communication is both fast and compliant, the NGP VAN and Tatango integration helps nonprofits and progressive campaigns operate more efficiently, saving time and maximizing resources. Learn more about the Tatango and NGP Van integration here.
